HIGH-LEVEL MEETING OF SUPERFOOD(IE)S

Organic horseradish from the Franconian delicatessen specialist Schamel and the popular ginger shots from Kloster Kitchen combine with the exotic cranberry fruit to create an explosive new superfood shot from Kloster Kitchen. Brand ambassador Roland Trettl has a clear opinion on this!

Attention – the most surprising taste explosion of the year is about to be launched! The new limited edition ginger shot from Kloster Kitchen definitely doesn't play in the league of well-known superfood shots. On the contrary: here the ginger root meets sharp players and creates a previously unknown sensory fireworks display. The combination with horseradish and cranberry is so unusual that even top chef Roland Trettl attests to a certain degree of craziness in the makers.

Kloster Kitchen taste expert Roland Trettl knows exactly what he thinks of this outrageous combination:

"Anyone who mixes ginger and horseradish is crazy. I've been cooking for 35 years and have never unleashed two such strong protagonists on each other. But on the palate, it's just amazing. I think this will be my new favorite drink. Awesome."
- Top chef and brand ambassador Roland Trettl

 

For this blend, the Franconian ginger experts from Kloster Kitchen have teamed up with the neighboring traditional brand Schamel and brought together a surprising trio: gourmet horseradish combined with cranberry and ginger. "We are proud to be able to process this high-quality product from a well-known traditional manufacturer from the region. This is practically a Franconian neighborhood meeting of superfoods," laughs Kloster Kitchen founder Mario Fürst. "Sounds crazy, but it goes together damn well."

The Kloster Kitchen Ginger Shot Cranberry Horseradish spiced by Schamel will be available as a limited edition in the online shop and from selected retailers from October. For Trettl, the new edition is a culinary bullseye, which he describes as follows: "We are familiar with the spiciness of ginger combined with horseradish in the form of wasabi from Japanese sushi cuisine. That's simply a brilliant combination that kicks on the tongue and brings freshness to the nose. As a reward, the palate then gets the balanced, tart sweetness of the cranberry. Of course, we only used the best quality ingredients – and you can taste that," he describes the taste experience of the new shot. But Roland Trettl is not only on board as a taste expert. As Kloster Kitchen brand ambassador, he generates attention and will inspire the community with tips and information in Kloster Kitchen's online and social media activities with his humorously convincing manner.

The Taste Explosion of the Year

The new Ginger Shot Cranberry Horseradish spiced by Schamel is a new superfood creation from Kloster Kitchen. It offers all the usual highlights of the Franconian shot specialists: the distinctive ginger pieces provide a noticeable taste experience on the tongue, all ingredients are from controlled organic farming and the addition of refined sugar is explicitly avoided. Simply made for a healthy lifestyle. In the Kloster Kitchen family, the newcomer is now available in three different glass bottles as 1SHOT (to go), 2SHOTS or 12SHOTS with its 12 portions.

The bottle design and shape of the Ginger Shot Cranberry Horseradish spiced by Schamel in the Limited Edition are strikingly different. The fully painted bottle with its striking red is a real eye-catcher on the shelf.

CONTACT:

Carole Friedrich  Unit Fashion & Lifestyle  c.friedrich@hansmannpr.de +49 (0)89 - 360 54 99-18	Jasna Mai Unit Fashion & Lifestyle j.mai@hansmannpr.de +49 (0)89 - 360 54 99-29